Blue Ali Meats — Brand Creation & Market Launch Support
Blue Ali Meats was launching a new local food brand and needed more than just a logo, they needed a cohesive visual identity and market presence that reflected their vision, values, and long-term dream for the business. I supported the brand from early concept through market debut, ensuring every creative decision aligned with the founder’s personality and goals.
What I delivered:
Carefully selected and connected the client with a graphic designer whose aesthetic and style aligned with the founder’s vision
Acted as liaison between designer and client to translate ideas, provide strategic direction, and ensure the final brand felt authentic and aligned
Oversaw project management to keep timelines, deliverables, and creative direction on track
Translated branded assets into real-world applications including banners, menus, and social graphics
Coordinated print production to maintain consistency and quality across all physical touchpoints
Impact:
Blue Ali Meats launched with a cohesive, confident, and visually distinctive brand presence. The collaboration between founder and designer, guided by strategic oversight, resulted in a brand that truly reflects the client’s dream, not just a trend.
The business debuted at market with strong early brand recognition, polished materials, and customer engagement that matched the quality of their product.
